On Friday, the Japanese auto major Honda announced that it will be offering ‘monetary benefits’ of up to Rs.2 .50 lakh on new car purchases and these benefits will be therefore passed to customers under the various proffers such as extended warranty, cash discounts and maintenance programme to revive up the sales amid the festive season.
Moreover, the car makers said, on purchase of the Honda Civic, the maximum benefits of up to Rs.2. 50 lakh can be availed while the 5th Gen Honda City comes with the benefits amounting up to Rs.30, 000.
According to the Honda Cars India limited (HCIL), the offer will be valid on cars such as 5th Gen Honda City, Amaze, Jazz, WR-V and Honda Civic. However, in order to vail the new offers and discounts the buyers can visit all authorized and certified Honda dealerships across the country till October 31.
The company also said that it will be providing additional benefits for the existing Honda customers such as loyalty bonus and special exchange benefits that trade in their old Honda car.
In a statement, Honda Cars India Senior Vice-President and Director (Marketing and sales) Rajesh Goel said “In order to support easy buying options for our customers, smart financing options have been developed with several finance partners offering long-tenure and easy EMI (equated-monthly instalment) options.
During the coronavirus (COVID-19) pandemic, when there is an enhanced need for personal mobility, the Honda Company is confident of its customers finding these benefits appealing and it propelling demand for new cars.
Besides, the company said, it has also tied up with financial institutions and multiple banks to assist the customers by offering them up to 100 % on-road financing, long-tenure and low EMI packages.